How can you get customer reviews for your e-commerce store?

The creation of an e-commerce store is the only and foremost step in business. There should be transaction occurring regularly, but there is no option available to evaluate the store that is currently in the online world. Social proof, in the form of customer reviews, can be quite an effective tool for your store sale boxes.

The customers may not be providing the reviews on the website even after repeated request, but there are many owners who get stuck in this vicious cycle. To some, this idea of getting the reviews does not go down very well. This aspect is commonly neglected but it has the potential to make the conversion. In a recent study, it has been revealed that one review increases orders by 10% and if it if, for 30+, the orders will increase up to 40%.

Therefore, in this guide, we will look at the steps to get quick yet relevant reviews on the store that will be convenient enough for your organization to increase the growth and sale of their business as:

·         Identification of possible customers to give reviews

In the first place, this process includes the identification of the buyer who will give reviews. They are the one who recently bought from the e-commerce store and they will do that willingly at any cost.

·         Ask for the customer reviews

If proper classification and final charting is done, the next step will be to politely ask to review your products and share the experience that they had in the e-commerce store. There are many tools which can help to check who opened the mail and can resend it to them any time required.

·         Automatic response

The previous step has now made a clear cut out of the people to whom emails are sent and who are all likely to buy new products. The retailers use some a technique where it is programmed to send emails to the customers after they have bought a number of products.

·         Email marketing

The first impression from the site owner to the customer is the personalized email which builds a sense of connection between the two. This technique can be hence multiplied and can be used on all the major platforms.

·         Provide incentives

Another initiative might be a provision for incentives and the customers can be given some coupons or discounts for providing the review. While giving the coupons, it is recommended to include some offerings that will encourage the customers to keep shopping from your website.

Conclusion

Hope all these steps will help you to get more engaged and get more reviews on your website and will help you to grow and increase sales productivity of your business.

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