Android or iOS: How to choose the best Platform for E-commerce App?

Are you at the crossroad between Android or iOS platforms for e-commerce app development? Then, not to worry about, you are at the right place, this guide will help you to get better assistance about which platform is good for developing the e-commerce app. 

Building an e-commerce application is the strategic business direction from the perspective of technology as well as cost. There are many factors that are involved not only for the impact of the e-commerce app development process but also the ROI which your business receives from the e-commerce app.

Therefore, it is significant for the business to consider all the major factors carefully and only then decide to choose between both the platforms. But, if you are aware of what your audience needs, which features and functionalities are important for shopping the app, how much you can spend on the maintenance of your e-commerce app and finally, the most crucial factor, what are your precise revenue goal, then you can quickly end this conflict of Android or iOS for your e-commerce mobile application development.

5 Crucial Factors to decide between the platforms

To decide whether android or iOS the platform is a better option to choose for your e-commerce app, you must consider these 5 crucial factors as:

·         Target audience

E-commerce application is always evolving into the system of the technologies and the people open new space for innovation. Android has a larger market share and around 88% of the smartphones sold to the users where the Android operating system. But if your target audience lies in USA, UK, Japan, etc then you should go with iOS development.

·         Project timeline

For iOS the programming language involved is swift, there is less scope for customization and creativity,  and launches on apple store, whereas android needs java and is the open source, lack of customization, and is available for Google play store.

·         Functionality & Features

Android is open source and thus gives more scope to Android developers to create shopping apps with more unique functionality and features. A closed ecosystem of iOS does not let the iOS developers do much experiment with the e-commerce app.

·         App Maintenance Budget

As per the reports, 50% of the android users have not updated the operating system, but iOS holds generate user extent in it. Apps need maintenance for many reasons like a new mobile operating system, bugs tracking and fixing, security updates, etc. 

·         Revenue goal

Every person handles technology differently and has a different set of unique preferences that is loosely based upon the budget and technology ecosystem in the region. This means an android user behavior is different from iOS user behavior.

Conclusion

If you want to build a shopping application faster and cheaper then the iOS platform is the best option for you. But, if you want to target the global audience and emerging market as well, then you should opt for an android e-commerce application.

For more details regarding e-commerce development services or create an e-commerce website, you can directly reach us at Buyyourkart.com.